Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual
Small Business Casual
5 Ways to Connect & Be Seen: How Who You Know Increases Your Visibility
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In last week's episode, we talked about how the next person you meet could change your life. Today, we're talking about what happens after you meet them, and more importantly, how other people can help you be MORE VISIBLE.
In this special compilation episode, I bring together FOUR guests whom I know, like, love, and trust to share five out-of-the-box ways to increase your visibility.
We talk about the power of collaboration, creativity, cohesion, community, and consistency in your marketing and how it can take you places that posting on social media simply can't touch!
Quotes:
F.O.C.U.S: Follow One Course Until Successful
"The Default Answer is No" - Alex Sanfilippo
“The real reason people procrastinate is because excellence is boring. The road to remarkable is paved with a whole lot of boring." -John Acuff
🎙️ So You Wanna' Start a Podcast Workshop: eventbrite.com/e/so-you-wanna-start-a-podcast-tickets-1990514313896?aff=oddtdtcreator
Karen Kenney
Karen Kenney is a writer, speaker, podcaster, certified spiritual mentor, and coach. She’s known for her dynamic storytelling, her sense of humor, her Boston accent, and her no-bullshit approach to spirituality, self-development, and transformational work. She's been a yoga teacher for 25+ years and has been a Thai Yoga Massage practitioner since 2008. She's also a Gateless Writing Instructor, the creator of WRITE CLUB, and the host of The Karen Kenney Show podcast.
Website & Podcast: karenkenney.com
Instagram: instagram.com/karenkenneylive
Facebook: facebook.com/karenkenney.writer
Write Club: karenkenney.com/writeclub
Kristy Ouellette
Kristy Ouellette is the owner of Mickey Guru Travel Company, where she and her team of travel-obsessed agents help families and friend groups book Disney, cruise, and all-inclusive vacations they’ll be talking about for years. In an industry where everyone is selling the same destinations, Kristy has built her brand by zigging when everyone else zags, including launching Talk Travel to Me, the podcast where no travel question is too basic, too bold, or too “wait, can I actually ask that?” Fair warning: listening may cause an immediate urge to book something.
Website: mickeyguru.com
Instagram: instagram.com/mickeygurutravel
Facebook: facebook.com/MickeyGuruTravel
TikTok: tiktok.com/@mickeygurutravel
Talk Travel to Me Podcast: talktraveltome.buzzsprout.com
Jessica Mercier
Jess Malli Mercier is the owner and creative behind JMM Artist Designer. She's a branding strategist, artist, and designer, known for her unique approach that blends artistic vision with intuitive design. Her signature method, focusing on collaboration and deep dives into each brand's essence, crafts identities that are visually stunning and deeply resonant. Fueled by her passion for creativity and a knack for capturing the soul of a business, Jess operates out of her studio, where art and strategy collide to create memorable brands.
Website: jmmartistdesigner.com
E-mail: jmmartistdesigner@gmail.com
FB: facebook.com/jmmartistdesigner
IG: instagram.com/jmmartistdesigner
Alex Sanfilippo
Alex Sanfilippo is a podcaster and the founder of PodMatch.com, a platform that automatically matches podcast hosts and guests for interviews. Through PodMatch and his podcast titled Podcasting Made Simple, Alex helps independent podcasters grow their influence and revenue so they can better serve their listeners!
PodMatch.com: joinpodmatch.com/emilyaborn
Instagram: instagram.com/alexsanfilippo7/
Facebook: facebook.com/AlexJSanfilippo
LinkedIn: linkedin.com/in/alexsanfilippo/
So, You Wanna’ Start a Podcast?
Join me and my fellow seasoned podcaster and friend, Karen Kenney, for Part ONE of our Podcast Summer School workshop at the Eleventh Letter in Concord, NH, on Saturday, June 20th, from 1-4 pm.
Everything you need to go from idea to action is included in this comprehensive workshop. You’ll walk away with a clear plan, practical
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