Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!
Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.
From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).
I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!
Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual
I do NOT accept pitches outside of PodMatch.
Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators
The Dark Side(s) of AI: Where to draw the line in YOUR business
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You might think it's saving you time, but what's AI costing you and your business?
“When I see a post from friends or colleagues that screams, 'AI WROTE THIS,' I scroll right by. You might think it’s saving you time, but it’s causing you to lose a member of your audience. I want more of you and your authentic voice. Not the voice of a tool you’ve outsourced your talent and transmissions to.” -Anjel Hartwell
I'm back with more AI talk! This time, I'm not looking on the bright side like I did in my episode on Creative Ways to Use AI in your business...
This time I'm sharing some of the dark side(s) of AI. Cause what's a spooky month without some truly horrific findings, amiright?
In this episode, we're looking at energy expenditure, the tradeoffs to outsourcing our brilliance to AI, and whether or not these tools that are making business "easier" are really worth it.
Listen to hear:
- Is using AI outsourcing our brilliance?
- What are the energy costs associated with AI, and what role do we play in the overall environmental impact?
- What are the privacy/safety concerns when using AI?
- What creative/copywriting risks do we run with AI?
- Does it really save time?
- How do we as business owners draw the line for ourselves?
- And so much more?
👉🏻 EXTENDED SHOW NOTES FOR LINKS & Resources Mentioned
Want to connect with the human behind this podcast?
I’m Emily Aborn, a Small Business Copywriter and host of Small Business Casual. I help small businesses grow with marketing that makes a distinct imprint. I believe that sharing your work goes beyond strategies, frameworks, content for content’s sake, more social media posts, more, more, more.
Successful marketing starts with a big picture approach and begins with genuine connection as you step into becoming (and sharing) the real YOU.
Email: emily@emilyaborn.com
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