Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
Your Mid-Year Marketing Checkup
If your business had a body, how would its heartbeat be?
Would the pulse be alive and thriving? Or slowly dragging forward?
In this episode, we’re doing a mid-year check-up on our marketing, content, and messaging!
You’ll walk away with the tools you need to do a full scan with clarity, revived energy, and next steps.
Put on your surgical-grade gloves, get out the stethoscopes, and let's refresh and refocus with this full-body business inventory!
Inside the episode:
- Taking the health history: reviewing where you've been the past six months
- What brings you in? Where do you want to go from here?
- Checking for signs of life: taking the heartbeat and checking the pulse of your business
- Digging deeper with diagnostics: running the numbers
- Brain scan time! How's your mindset?
- Your personalized health recommendations: making a plan to move forward
- And more!
Resources mentioned:
Tonya Leigh's School of Self-Image Podcast Episode 444) How to Make the Next Six Months Your Best Yet
Andrea Jones Mindful Marketing Podcast Episode 356) What To Do When Marketing Feels Hard
About Me -Let's Connect!
Text the Show!
Leave a Voicemail
I’m Emily Aborn, I’m a Small Business Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I'm a dog mom to Mr. Clyde and wife to Jason. Our little family lives in the backwoods of New Hampshire where we spend our time wishing for Summer, hiking, stacking wood for the eternally long and freezing winters, reading, and procuring random and useless knowledge for future trivia games.
Email: emily@emilyaborn.com
Website
Facebook
Instagram
LinkedIn
Substack
Book a Content Planning & Strategy Session with Me
