Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
The Ever-Relevant Origin Story: Telling the Story of "I"
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What's the story behind your "I"? Where you came from, how it all began, and why you do what you're doing today?
You may not have some reality-bending origin story.
Even if you didn't find your life's purpose while narrowly dodging your demise, your origin story is no less exciting and no less relevant!
In this episode, we get into how to write and tell your beautiful, multifaceted origin story and apply it to just about anything you're sharing!
- What's an Origin Story?
- What are some recognizable examples of Origin Stories?
- 6 Reasons telling your Origin Story is important
- 6 Questions to ask yourself when creating your Origin Story
- Where to share your Origin Story
- 5 Tips to help your Origin Stories shine!
- What to share if you haven't "arrived" yet?
Resources Mentioned:
👉🏻 EXTENDED SHOW NOTES with questions to get you started!
People-Pleasing Episode from June 18th
Bio Builder Freebie
Bio Builder Service
Strategy Session
For the Health of It Podcast by Jenny Bruck of Spinal Corrective Center
About Me:
I’m Emily Aborn, I’m a Content Copywriter, Speaker, and Podcast Host. I love working with small business owners who are excited to push boundaries and have FUN infusing personality into their copy. For fun, I enjoy: reading, listening to podcasts, hiking, game nights IN with my husband, spending time with family and friends, and going to beaches that are little-known to others.
Let's Connect!
Leave a Voicemail!
emily@emilyaborn.com
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