Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!

Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual

I do NOT accept pitches outside of PodMatch.

Podcasting since 2023 • 173 episodes

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Latest Episodes

Being Intentional Where You Show Up - Both Online & Off!

With limited bandwidth and a desire to reduce digital distraction, all while INFINITE options tug at you... How do you decide where to actually put your time, energy, and efforts? Is social media for the birds at this p...

June 16, 2026 • 27:39

5 Ways to Connect & Be Seen: How Who You Know Increases Your Visibility

In last week's episode, we talked about how the next person you meet could change your life. Today, we're talking about what happens after you meet them, and more impor...

June 09, 2026 • 35:55

The Next Person You Meet Could Change Your Life

The best advice I ever got was just six words: "Get out there and meet people!"A former business advisor nudged me out of my retail shop and into the community over eight years ago. Her words changed my entire life. And today, I h...

June 02, 2026 • 28:46

Offering "Value" Isn't What it Seems: 5 Unexpected Ways to Deliver Value

"I can't post unless I'm adding value."Sound familiar?We've all said it (or thought it) at least once or twice. "Delivering value" has become a silent gatekeeper for our content, and the idea of what "value" means ...

May 26, 2026 • 16:22

Is Authenticity Dead? Bringing Fresh Life to Overused Buzzwords

"Authenticity" used to be one of my favorite words of all time! It meant something real, genuine, original, of the utmost quality. It offered permission to show up as yourself, not perform or pretend!Then... #internet.Suddenly, ev...

May 19, 2026 • 24:05